Cyber security is a holistic exercise that depends on the efforts of the security team, including CISOs, CSOs, VPs of Information Security, along with other lines of business (LOB). Critical security information must be passed along the proper channels – outward to the employee base and upward to the C-Suite and board of directors. That means everyone must have a knowledge base around cyber security. This doesn’t mean they must be technical wizards, but awareness could be key in preventing a pervasive cyber-attack. This report examines security awareness efforts, and the advocates in place in the enterprise to see these initiatives through. What is the state of security advocacy? Have awareness campaigns gained traction in the past year? The Cyber Security Hub investigates.